Miu Miu

We were after that feeling of being caught in the moment, always on the move.

Conceived as a research project around Miu Miu’s Vivant bowling bag, showing someone merely carrying it was never enough. We wanted the piece to feel genuinely lived in, carrying the raw pulse of our first nights in Paris.

We follow it through a night across the city, from a cluttered living room to a late ride, the metro, a bar, and everything that happens in between. Intimate, youthful, subtly luxurious. Rooted in Georges Perec’s concept of the "infra-ordinary," our approach remains strictly sensory.

The bag stays at the center of every frame. We created the entire series with a wide-angle lens to keep the surrounding spaces alive and stay as close as possible to the physical texture of each scene.